Valentino introduces its latest fragrance, Born in Roma Green Stravaganza. This new scent, designed for both men and women, captures the refreshing and lush ambiance of Rome’s gardens. The scent is described as a floral-amber woody perfume.
The campaign, captured by photography duo Luigi & Iango, features the stunning South Sudanese-Australian model Adut Akech and Anwar Hadid.
Valentino Born in Roma Green Stravaganza Fragrance Ad
The fragrance notes for women unfold with the unique aroma of smoky tea leaves with lapsang souchong tea accords. It leads to a heart of jasmine absolute, showcasing the perfect blend of nature’s freshness and mystique.
The scent concludes with a lingering base of sweet and smoky vanilla extract, creating an olfactory experience.
Both fragrance is housed in bottles that pay homage to the iconic Valentino Rockstud motif. The design contrasts black leather’s robustness and green vibrance, mirroring the dynamic blend of traditional and modern influences.
In a striking portrayal of contrast, Adut is enveloped in a mesmerizing green gown, showcasing intricate pleated details, elegant cut-outs, and an ethereal flowing fabric cape.
Anwar complements this vision in a sleek all-black attire curated by stylist Joe McKenna. The visual narrative is enhanced by the vivid green eye makeup of makeup artist Lucia Pieroni, adding a dramatic flair to Adut’s look.
The commercial showcases Adut and Anwar as they explore Rome, accompanied by a diverse group of models, in a film directed by Harmony Korine.
